Freehold โ bespoke online flagships for fashion brands, by Freehold Commerce
A conversation about the next stage of your brand
What premium feels like โ and what a template feels like
Your customer judges your store in three seconds โ before she reads a single word.
The rent never stops. It rises.
Your brand, dressed in someone else's clothes
Thousands of stores share the same theme โ and every customization fights it.
Every second of load time has a price
Every dot is a visitor you paid for. Slow pages lose them silently โ and faster stores tend to earn better Google placement.
The decision underneath every other decision
A lease that rises with your success โ plan, apps, and fees, on someone else's terms, forever.
One build investment. Your code, your customer data, your flagship โ with upkeep you choose and control.
A premium digital showroom, built once and owned forever
Not a website. The store you would open on the best street in the city โ built exclusively for your label.
What you own outright
Speed is the quietest salesperson you will ever hire
Pages turn like a lookbook, not a loading bar โ judge it on your own phone, today.
So your business gets
your-demo-store.com โ open it now, on your own connection
Bespoke tailoring, not off-the-rack
Designed from your brand book โ no shared theme underneath.
Every season of refinement compounds โ it never expires with a theme.
The Visual Experience Studio
Pieces your team styles into pages, season after season
Images, colors, text, buttons, product picks โ restyle, reorder, show or hide.
Demo moment โ we build it liveOne-time investment versus rent forever
Your code, your customer data โ yours even without us.
What you actually weigh โ illustrative figures, wins and all
| Shopify | WooCommerce | Magento + ready theme | Hyvรค theme | Freehold | |
|---|---|---|---|---|---|
| Monthly platform fee | $39โ$399; Plus ~$2,300+ | None โ hosting only | None โ hosting only | None โ hosting only | None โ hosting only |
| Extra transaction fees | Up to ~2%; $0 with their payments | Typically none | Typically none | Typically none | None from the platform |
| Paid apps for storefront features | 10โ20 typical, $300โ800/mo | Many paid plugins | Paid extensions, commonly | Paid extensions, commonly | Built in โ wishlist, accounts, campaign pages |
| Design freedom | Within the theme | Theme-bound, some flexibility | Within the theme | Better, still a theme | Fully bespoke |
| Speed | Generally good | Varies with plugins | Commonly heavy | Fast โ built for speed | Fast โ no app pile-up |
| Who owns the store | Rented from Shopify | You | You | You | You โ code and customer data |
| Room to grow | Upgrade plans, add apps | Depends on plugins | Strong, developer-led | Strong, within the theme | Add capability to the same store |
| A mobile app later | Via app-builder subscriptions | Via plugins, varies | A separate project | A separate project | Same engine powers it โ add when ready |
| Cost of leaving later | Full rebuild elsewhere | A paid project to move | Re-theme or rebuild | Re-theme | You keep the store โ change partners, not platforms |
All figures illustrative and industry-typical โ not quotes.
Illustrative figures โ but the shape holds
*Add your one-time build quote to the owned line โ your quote sets the crossover. Illustrative, industry-typical figures.
| Month | Shopify Plus + apps | Standard + apps | Owned (hosting) |
|---|---|---|---|
| 12 | $34,200 | $11,388 | $3,600 |
| 24 | $68,400 | $22,776 | $7,200 |
| 36 | $102,600 | $34,164 | $10,800 |
One foundation that grows with the brand
Your real numbers on the table โ platform, apps, fees โ and your own homepage rebuilt live in Atelier, in your brand's look. No deposit, no contract.
Thank you โ let's find a date.